Make work meaningful with the Inspired Purpose Group

Archive for the The Leaders Role Category

Aligning the Leader’s Purpose with the Business’ Purpose

The power of purpose as a central component for business success has been well documented in many business books. Four of our favorites are: Lead with Purpose: Giving Your Organization a Reason to Believe in Itself; by John Baldoni Start with Why: How Great Leaders Inspire Everyone to Take Action; by Simon Sinek The Why of Work: How Great Leaders Build Abundant Organizations That Win; by Dave & Wendy Ulrich It’s Not What You Sell, It’s What You Stand For: Why Every Extraordinary Business Is Driven by Purpose; by Roy M. Spence Jr. It is pretty easy to call to mind businesses that are a strong reflection of the purpose of their founding leader(s). Think Steve Job’s and Apple. Or Blake Mycoskie, the Founder and Chief Shoe Giver of TOMS shoes. Or Tony Hseih, founder of Zappos. Or John Mackey and Whole Foods. The list of purpose-driven business success stories is long and getting

Read more